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Tuesday, December 14, 2004

CountrySwitch - More earnings / Less Valids

Greetings once again. It seems that the past few posts have been predominantly about scams. Here for a change I wanted to write about an interesting tool that you may or may not already use. Country Switch, as it name suggests checks the IP of your incomming traffic and if they are on a list of prechosen countries, redirects them to the webpage you have set. This can be very useful when promoting an engine wich had limited allowed countries.

For example, a search engine allows traffic only from USA, Canada and UK. If you sent out an advertisment, chances are you will get people who are not from these countries searching and thus adding to your proxy percentage. This is where Country Switch comes in. It will check if the country of the person is on the allowed list and if it is, it will redirect them to your portal. If they are not on the list of countries allowed to search they will redirect the traffic to another site. This way you will get traffic to your portal from only the allowed sites and thus decrease your proxy/invalids.

TIP: You may create multiple lists. When I tried this website, I set up three different lists. One included US, UK and Canada. Another had all major European countries and another had all remaining countries. I redirected each list to a portal which allowed that traffic and made more money overall in three different search engines. If you need help just contact me.

Now there are many pros and cons which I must discuss about CountrySwitch. Let's discuss the pros. Firstly you will get less proxy searches meaning happy search engine webmasters. If you use CountySwitch to get traffic from only US, UK and Canada, chances are you will make more money as advertisers pay more to get traffic from these countries. Another obvious pro is that it is free.

There are many cons however. One of the main problems is the loss of traffic you will have to put up with. Only a small percentage of PTR traffic is from US, UK and Canada so if you do not use the above tip, you will be losing hoards of traffic. When using Country Switch, the time it takes to redirect viewers can be quite long. In PTR advertising you only have a certain time limit to get searchers to your portal with enough time to search and this cause some problems with Country Switch.

TIP: If you noticed, I am only using US, UK and Canada for my discussion as this is where it can be most useful. Remember that when you join an engine, they give you a list of allowed countries to search and this is the list that you must use. This list varies so check with the engine you are promoting. When setting up your account at CountrySwitch account, set the redirect URL of non-allowed countries to your Share Ad Space promotion link. This way you make money from the allowed countries searching at your portal and from SAS at the same time.

Let me now run you through the procedure of setting up an account.
  • Go to www.countryswitch.com and read the FAQ
  • Click on "Create Account" and fill in your information. Remember that it is free.
  • Once you have signed up login to your account.
  • Click on "Country Groups" followed by "Add Group".
  • A list of countries will come up. Choose the countries you want by clicking on them. Remeber to hold down the "control" key when selecting more than one country.
  • Type in the URL of your portal and click "Done".
  • Repeat the procdure if you need to redirect other countries to another portal.

Once you are done you should get a link like this:
http://www.countryswitch.com/switch.php?klient_id=Y7EXXCqUJMwTw76S
This is the link you will promote in PTRs.

Finally, the use of Country Switch is a personal thing. You have to look at the engines you are a member of and wheigh the benefits of Country Switch against the cons and then make a decision on using it. I think it is a great tool for all affiliates. If you need any help with it, please post a comment as always or email me. I am happy to help anyone who needs it. What's comming up next on Search Engine review site? Updates on VejaSeek owner investigation and a review of a new search engine very soon.

Take Care!


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